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I mention all this because this sauce has, as its first ingredient, HFCS. So, if you've guessed by now that this is an over-sweetened product along those lines, give yourself a cigar. The other elements of this, some onion flavoring, garlic, various peppers, sort of come together to create a rather noxious overtone to this when eaten straight. On food, it does slightly better, but this is not a well-executed sauce. Conceptually, mixing honey with habanero is not a bad idea, but as with everything else food-related, quality of ingredients leads to quality of product and not only using a substandard element, such as HFCS, but leading with it, adds a cheapness to the taste.
Heat here is precious little. One of the suggestions is for ice cream, which evidently is the new trend of sauce makers - to try and wreck everyone's desserts with hot sauce - but this wouldn't be particularly good there. As it stands, it does well with fried foods or wherever else you'd use a dipping sauce, but either registers as too cloying or having a noticeable off-taste on other foods.
Bottom line: While I give this high marks conceptually, the execution is frankly horrid and this is neither a good-tasting nor particularly useful, flavorful or picante sauce.
Breakdown:
Heat level: 2
Flavor: 2
Flexibility: 3
Enjoyment to dollar factor: 2
Overall: 2